Luísa Barwinski
Faz alguns dias que falamos sobre storytelling aqui. O post gerou boas discussões e, logo em seguida, conheci o grupo “Storytelling e Transmedia” no Facebook e lá, vi esse vídeo incrível sobre a “fórmula da Coca-Cola”.
É um pouco longo, eu sei, mas vale cada minuto.
Tem a segunda parte, também!
E aí? Gostaram?
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